Unveiling the DeSoto Adventurer Convertible Coupe of 1957

Back in 1955, Chrysler Corporation shook up the car world with a brand new style called ‘The Million Dollar Look’ by Virgil Exner. Forget the old-school 1954 models – the new ones were sleek and low, with cool jet-inspired features like floating parking lamps, a wraparound windshield, and super cool tail fins.

The cherry on top? A powerful 331.1 cubic-inch Hemi engine with twin carburetors and a whopping 300 horsepower. The coolest part of this transformation was the 300 Series (C-300), first a hardtop coupe in 1956 and 1957, and then a convertible in 1957.

DeSoto’s Answer to Fancy Cars

While Chevy had the Corvette and Ford had the Thunderbird, Chrysler brought its A-game with the high-performance 300 (Letter) Series and the DeSoto Adventurer.

DeSoto’s answer to the fancy car scene was the Adventurer, a high-performance, exclusive, and stylish ride that rolled out in 1956 and kept going until 1960.

The Nitty-Gritty on the Adventurer

Priced at $3,780 in 1956 and reaching $4,000 the next year, the Adventurer was the superstar of DeSoto’s lineup. The two-door hardtop coupe, which could fit six people, had all the cool features: power brakes, a power front seat, heavy-duty suspension, and an electric clock.

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Under the hood, a tough 341.4 cubic-inch V8 engine pumped out 320 horsepower at 5,200 RPM, thanks to Carter’s dual four-barrel carburetors.

Face-Off with the Chrysler 300B

In 1956, the Chrysler 300B, a bit pricier at $565 more, sold more units than the Adventurer and had 20 more horsepower. The 300B was part of the New Yorker series, while the Adventurer had its roots in the Fireflite.

The 1957 Makeover

Both the 300C and the Adventurer transformed into convertibles in 1957. The Adventurer, with its special gold-colored trim, TorqueFlite automatic transmission, and unique paint choices, offered a cool alternative to the Chrysler 300C’s bold front grille and huge tail fins.

Power in the Engine

The 1957 Adventurer’s 345 cubic-inch V8 engine roared with 345 horsepower, an impressive one horsepower per cubic inch. In comparison, the 300C had a 392 cubic-inch FirePower Hemi V8 with 375 horsepower.

Price Tag and Sales

While the 300C hardtop and convertible were priced at $4,930 and $5,360, the Adventurer was a bit kinder on the wallet at $4,000 for the hardtop and $4,270 for the convertible.

Chrysler sold more units, with 1,918 coupes and 484 convertibles compared to DeSoto’s 1,650 Adventurer coupes and 300 convertibles.

A Stylish Chapter in Car History

In the big story of car history, the 1957 DeSoto Adventurer Convertible Coupe is a shining example of a time filled with style, innovation, and friendly competition.

What’s your top pick for a classic car from the 1950s? Drop your thoughts in the comments! If you loved this trip through car history, share it with your buddies and family. Let’s spread the love for these vintage rides!

Source:www.conceptcarz.com

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